We stand ready to work with you to investigate how our products can create an impact at your company.
Algorithmic Dynamic Pricing
“ Our algorithms dynamically optimize product prices to their optimal point by incorporating both internal and external signals.more...
Algorithmic Dyamic Pricingclose
Our unique methodology combines internally visible factors such as inventory, cost and demand forecasts with outside factors like competitive prices for equivalent products. By obtaining a high resolution view on competitive positions on the market, our algorithms work efficiently around the demand-price inflection points.
Furthermore, our full integration with the customer behavioral patterns on our clients' e-commerce websites enables our algorithms to see the real unconstrained demand for a product and not just its past sales performance. This often reveals previously unrecognized misalignments in the pricing structure that produce sub-optimal outcomes both for customers and the business.
Our technology can update the price of products continously during the day or much more slowly - all based on the operational needs of the business. Ultimately, our key objective is to ensure changes in market demand or competitive response are accounted for in the appropriate timeframe to ensure the best possible product-price-market fit at all times.
“ Our advanced proprietary algorithms anonymously leverage 100+ behavioral, demographic and historical indicators to establish elasticities and sensitivities behind various customer micro-segments in real-time.more...
Our approach to distributing promotional incentives hinges on a sustained ability to learn and understand the sensitivities of customers. Once deployed, our models enable highly effective distribution of pricing and promotional incentives to customers who maximally enjoy them and benefit from their contents.
Through our platform, we deploy a suite of algorithms to automatically model changes in key outcomes for each visitor as a result of incentives. These predicted key indicators can then form the basis for the distribution of automated incentives, in real-time, directly to each customer.
The extreme flexibility of our platform enables our project teams to craft algorithms that are specifically tailored to operational concerns facing each of our individual clients.
“ The ability to reach out to each customer with the right offer mix and richness at the right frequency based on predicted outcomes unlocks a level of effectiveness out of reach through the old methods.more...
We deploy the combined power of all our algorithmic optimization and advanced software capabilities to don our clients with a sophisticated toolchain that unlocks maximal marketing ROI from deployed offers and incentives.
- Direct Revenue Returns on Investment
- Customer Lifetime Revenues
- Customer Retention and Relationship Optimization
- Customer Interaction Points
“ Our clients in hyper-competitive industries care a great deal about maintaining 100% visibility on their competitors. Our solution deploys insight-extracting analyses, in real-time, that provide a 360-degree view on entire industries.more...
- What percentage of a given brand's products are discounted across the various retailers?
- How are promotional strategies deployed for each brand at each retailer?
- What's the brand-product overlap among various retailers? What percentage of a brand's products that retailer A carries are carried by retailer B? Is one of the retailers achieving a unique product mix?
We tailor a powerful solution that fits your operational realities.
We work with a select group of leaders in retail, hospitality and travel industries where our analytics-driven and highly-tailored approach creates an extraordinary alignment with underlying consumer preferences and significant improvements in our clients’ performance.
To bring our clients the power of cutting-edge predictive analytics that unearth hidden customer insights, produce immediate results and evolve into lasting capabilities.
We combine our advanced cloud-based, SaaS technology platform with an investigative approach to produce highly substantial results for our clients. This all-inclusive approach allows us to go beyond “cookie-cutter” formulas while achieving very short ramp-up timeframes and rapid results.
Breakthrough insights flow from data. We go to great lengths to capture, harmonize and enrich highly diversified aspects of customer data. Our algorithms make use of behavioral, historical, geo-fenced, demographic and survey-based sources of customer data to synthesize robust predictions about consumer behavior.